Zhaodong e-commerce training professional school

The decorative factors of the layout are composed of the combination and arrangement of points, lines and surfaces, and the use of exaggeration, metaphor and symbol technology to reflect the visual effect not only beautifies the layout, but also improves the function of information transmission。Decoration is made up of aesthetic features。Different types of layout information, there are different decorative forms, it not only plays a role in excluding other aspects, highlighting the layout information, but also allows the reader to enjoy the beauty。In order to make the layout better serve the content of the layout, it is very important to find a reasonable visual language of the layout, and it is also the embodiment of the big demands。Creative intention is a step of design and a part of thought activity in design works。

Zhaodong e-commerce training professional school

Graphic design, also known as visual communication design, is the "visual" as a means of communication and expression, through a variety of ways to create and combine symbols, pictures and words, so as to create a visual representation used to convey ideas or messages。Graphic designers may draw on professional skills in typography, visual arts, typography, computer software, etc., to achieve the purpose of their creative plan。Graphic design can usually refer to the process of making (designing), as well as the finished work after comparison。Common uses of graphic design include logos (trademarks and brands), publications (magazines, newspapers, and books), print advertising, posters, billboards, website graphic elements, logos, and product packaging。

Zhaodong e-commerce training professional school

Graphic design includes six categories, which are: logo design (logo design, trademark design);Packaging design;VI design;Advertising design;Poster design;Album design。Graphic design, also known as visual communication design, is the "visual" as a means of communication and expression, through a variety of ways to create and combine symbols, pictures and words, so as to create a visual representation used to convey ideas or messages。Logo design is not only the design of practical objects, but also a graphic art design。It has similarities with other graphic arts in expression and its own art laws。

Zhaodong e-commerce training professional school

Graphic design in addition to the visual to give people a beautiful enjoyment，It is more important to convey a message to a wide range of consumers，An idea，So in graphic design，Not only focus on the surface visual beauty，Think about the message，Graphic design is mainly composed of the following basic elements: creativity: is an element of graphic design，No good ideas，There is no good work，Three conditions of audience, media and cultural background should be considered in creativity。Composition: Composition is to solve the spatial relationship between graphics, color and text, so as to be novel, reasonable and unified。Color: Good graphic design works pay attention to harmony, contrast, balance, rhythm and rhythm in the use of picture color。